If you are a marketing executive or advertising agent who is on top of their game, meaning you are keep track and are up to date with all the latest promotional trends pertaining to your industry, then you might have already heard of ground advertising. In case you are not familiar with ground advertising, the concept involves designing and creating graphic art digitally, finishing the product and printing it on a special type of adhesive backing, and then placing the graphic on almost any type of ground, including stone, brick, concrete, pavement, asphalt, and several others. It is a unique and special opportunity to implement a fresh marketing idea to brand and promote a specific trade, product, company, or individual, depending on your need and preference. You can rely on this art form’s influence and success just by researching how the concept of ground art has taken off, especially for public events.
For those of you who are already familiar with ground advertising, and have not tried it out yet but are preparing to hold a type of public event or outing, this blog will help you understand the finer points of how the artistic revolution works. All you need to do is come up with a concept for an image you wish to display, and have it designed digitally through a type of CAD (Computer Aided Design) software. The next part can be difficult, as it requires finding a printing company that specializes in ground advertising. It is not as simple as going down to Kinko’s, Staples, or Office Depot; you will have to research and find a business that can: 1. Take the image and upload it digitally, 2. Conform the image to any size and shape you want, and 3. Print out the image on a special backing that will adhere to your desired canvas.
These three aspects to incorporating ground advertising might sound difficult, but the truth is you can ease your search by simply contacting Asphalt Art. Asphalt Art can successfully assist in all three scenarios mentioned above, as they have gained national attention and consistent success providing the complete installation of ground art. Simply peruse Asphalt Art’s website, and you will find examples of their work, and media attention exulting extolling their professional work and accomplishments.
You do not need to trouble yourself and labor through many printing companies hoping to find the right one that specializes in printing ground advertising graphics when you can hit a home run my employing the professionalism from Asphalt Art. All you have to do is reach out to the company, and speak to an Asphalt Art professional, who will then explain how their operations work, and how they can lend a hand and be the printing company you need that specializes in ground advertising, and making sure your event has the best visual displays ever seen.